CHI TIẾT CÔNG VIỆC

• Develop and execute marketing strategies to strengthen the FPT Play brand and drive user growth across IPTV, OTT, and digital platforms.
• Lead integrated marketing campaigns to promote content, products, and services while enhancing brand awareness and customer engagement.
• Manage Brand, Content, Digital, and Campaign Marketing activities to achieve business objectives.
• Build and maintain partnerships with media agencies, brands, content providers, and KOLs/KOCs to maximize marketing impact.
• Monitor campaign performance, optimize marketing investments, and ensure effective use of budgets.
• Manage marketing materials, merchandising, and co-marketing initiatives with partners.
• Lead, coach, and develop the Marketing team to deliver high-impact results.

YÊU CẦU CÔNG VIỆC

• Bachelor's degree or above in Marketing, Communications, Business Administration, or a related field.
• Over 5 years of management experience.
• Previous experience in technology, media, entertainment, IPTV, OTT, or digital platform businesses is highly preferred.
• Proven track record in developing and executing large-scale Brand Marketing, Product Marketing, or Campaign Marketing initiatives.
• Proven success in driving customer acquisition through partner and distribution channels.
• Strong knowledge of marketing analytics, data-driven decision-making, and performance measurement tools.
• Experience in budget planning, resource allocation, and marketing investment optimization.
• Excellent command of English, with demonstrated experience in managing relationships and collaborating effectively with both local and international partners.
• Strategic mindset with strong analytical, creative, and problem-solving capabilities.
• Excellent leadership, communication, presentation, and project management skills.

QUYỀN LỢI

• Competitive annual compensation package, aligned with individual capabilities and performance (including 13th-month salary, company trips, and more).
• Dynamic and professional working environment with abundant opportunities for career advancement.
• Full provision of equipment and tools necessary to support your work.
• Company culture with various activities focused on employee well-being and community engagement, including appreciation events, mental wellness programs, teambuilding, cultural festivals, and internal clubs.
• Full participation in social insurance, health insurance, and unemployment insurance in accordance with Vietnam’s Labor Law.
• Annual health check-ups, paid annual leave, and exclusive FPT Care health insurance package.
• Regular access to professional training programs and upskilling opportunities.
• Special discount packages and offers when using FPT Play’s services.

THÔNG TIN THAM KHẢO

• Tìm hiểu về FPT Telecom tại đây
• Quy trình tuyển dụng tại FPT tại đây

NƠI LÀM VIỆC